Why would you ever build a ministry, which is about a very serious issue which plagues many Christian men, on such a ridiculously childish phrase. “Every time you masturbate God kills a kitten”. I understand the writers don’t mean this literally, but even so, it is a total waste of our brains to even be talking about this phrase. Its reducing a real tough issue to a trite saying. You will watch and see as no one respects this ministry because part of its backbone (its name) is framed around mainstream Christian propaganda crap. Don’t you think something with a little more meaning would be a little more appropriate.